Anya Hindmarch's summer pop-up ice cream store. The Ice Cream Project has a unexpected twist on UK brand-name pantry staples, using their flavors in a unique range of ice cream and sorbets. A range of 14 flavors that include Heinz Tomato Ketchup, Maldon Salt Sorbet, and Kellogg's Rice Krispies. The ice cream and sorbet are hand-made in small batches in Devon, available by the scoop or brilliantly branded container to take home.

"The Ice Cream Project is a minimalist temple to the joy of ice cream and sorbet, with a twist – the household names inspiring our ice creams are typically found in the pantry rather than the freezer."